AI Audit Engine

Audit Any Website's AI Visibility

Kaistone analyses how AI search engines perceive your client's brand — across ChatGPT, Perplexity, Google AI Overviews, Gemini, and Claude — and scores it across four critical dimensions.

Free audit — no credit card required

Four Categories. One Score.

Every audit scores the site across four AEO dimensions, each weighted by its impact on AI recommendation frequency.

AI Readability

How easily AI models can parse, understand, and extract information from the page. Covers structured data, semantic HTML, heading hierarchy, and content clarity.

  • Schema.org markup (Article, FAQ, HowTo, Product, Organization)
  • Heading hierarchy (H1 → H2 → H3 logical structure)
  • Semantic HTML5 elements (article, section, main, aside)
  • Reading level and sentence complexity
  • Content-to-HTML ratio
  • Duplicate content signals

Answer-Ready Content

Whether the page directly answers questions that users ask AI search engines. Covers FAQ sections, definition blocks, comparison tables, and direct answer formatting.

  • FAQ sections with schema markup
  • Definition and explanation blocks
  • Comparison tables and lists
  • Direct answer formatting (who/what/when/where/why/how)
  • Question-and-answer page structure
  • Featured snippet optimisation signals

Trust & Authority

Signals that tell AI models the site is a credible, authoritative source. Covers E-E-A-T signals, author information, citations, and brand consistency.

  • Author bio and credentials
  • Organization schema with contact details
  • External citations and references
  • HTTPS and security signals
  • Privacy policy and legal pages
  • Brand name consistency across pages

Platform Presence

Whether the business is listed on the platforms and directories that AI models trust. Covers Google Business Profile, Wikipedia, Wikidata, industry directories, and social profiles.

  • Google Business Profile claimed and complete
  • Wikipedia or Wikidata entity entry present
  • Industry directory and register listings
  • Social profiles consistent with brand name
  • Knowledge panel signals (structured entity data)
  • Third-party profile pages with consistent NAP data

5 AI Platforms. One Audit.

Each AI search engine uses different signals. Kaistone checks all of them simultaneously. Learn how these signals work in our AEO guide.

C

ChatGPT

OpenAI

GPTBot
P

Perplexity

Perplexity AI

PerplexityBot
G

Google AI Overviews

Google

Google-Extended
G

Gemini

Google DeepMind

Googlebot
C

Claude

Anthropic

ClaudeBot

Frequently Asked Questions

How long does an AI visibility audit take?

A full audit completes in a couple of minutes to several minutes depending on how complex your site is. Kaistone checks all four AEO categories simultaneously across all AI search patterns.

Which AI platforms does Kaistone audit for?

Kaistone does not optimize for a specific platform — it optimizes for how AI search works in general. The audit covers the signals and patterns used across all major AI models, so your site is visible wherever AI search is used.

Do I need to install anything?

No installation required. Kaistone is a web-based tool — paste a URL and get results instantly.

Can I audit competitor websites?

Yes. You can audit any publicly accessible website URL, including competitor sites, to benchmark AI visibility.

Start Auditing Your Clients Today

Run your first audit free. No credit card required.

After the audit, use the Recommendations Engine to turn findings into a client-ready roadmap, or the Project Estimator to scope the work into a proposal.